Personalization of the beauty product

Customizer is a web application through which the user can purchase an eyeshadow palette, but also design his own product, fully personalize it, and then promote and sell it. The application is compatible with user profiles in social media.

Application users can choose the color of the shadow, place the selected graphic or photo on the palette, and add a quote or dedication. With a few clicks, the user can also create his own store with his own eye shadow palettes.
Customiser 1

A product that adapts to the needs of users

The application is constantly developed and adapted to the needs of users. This brings measurable benefits to the customer in the form of even greater conversion and ultimately in an increased number of eyeshadow palettes purchased. Our work involved not only creating a web application that allows product customization and purchase, but also programming a printer that creates physical shadow palettes. Therefore, the application checks if the graphics added in the application are of the appropriate resolution.

Customizer is an example of a web application that combines e-commerce, a product personalization tool with a social function.

  • INDUSTRY Beauty
  • COUNTRY USA/Great Britain
  • TIME 1 year
Customiser 2

Fast personalization, sale and promotion of products

The Customizer web application is an example of a modern online business that engages digital creators and influencers focused around the beauty industry. The solution we created has been implemented in such a way as to be able to constantly adapt to the changing needs of users and trends visible in social media.

The complexity of the platform and its intuitiveness translate into a large number of conversions and user satisfaction. This is a great example of an application that allows users to earn money online without leaving home.

  • SERVICES web development,

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